Retailers can enhance their applications by including the LookingGlass SDK, or linking to the LookingGlass Platform (LGP) via API’s.

We can serve virtual vouchers or any interactive content like videos to your shopper’s mobile phone based on a whole range of different triggers.

By viewing a product through the cellphone camera configured in your app by our SDK, our system will recognise a product on your shelf, which will trigger a video, or any other content like a voucher, which would provide more information on that product in realtime. It will increase the probability of the consumer buying that product, and add huge value to the customer’s shopping experience.

We can also activate virtual vouchers and any marketing content through our geofence SDK in your app. So as soon as a user gets close to any of your stores, we can show a shopper a voucher, which would incentivise him to shop at your store.

Looking Glass Retail offers retailers the opportunity to market products directly to their customers in a non-intrusive way at a time when the shopper is most likely to buy a product.